NextEraSolutionsMobile App ROI Calculator
What a client app actually returns in your niche: the payback period and exactly what makes it up.
Your niche
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Your numbers
Assumptions:
Growth add-ons
Payback
≈ 11 monthsAssuming active client onboarding.
How the payback adds up
Let's get in contactor book a call≈ 1,101 fewer simple-question calls£6,100
≈ 25 team hours a week back — the app keeps clients updated automatically£28,400
+3% repeat sales to your existing clients£34,000
Total: £68,500 benefit · 100% of the investment returned
An indicative model. We'll confirm the numbers on a short call.
Where the numbers come from.
01
Cost per call
ContactBabel's UK contact-centre studies put a typical inbound call at £5.58-£6.26 (2023-24, 225 UK organisations surveyed).
02
Self-service deflection
Well-designed self-service handles 30-60% of routine contacts; every deflected call is money your team keeps.
03
Retention economics
HBR/Bain: acquiring a customer costs 5-25× more than retaining one, and apps roughly double repeat rates.
These are industry averages, not guarantees. We validate every assumption against your real numbers during discovery.
Need the investment number first?
Estimate your app's budget range in about 2 minutes and bring it back here.
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